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Ba In Graphic Design And Visual Communication
Londres
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Duración

Duración del Ba In Graphic Design And Visual Communication: Three Years
Fechas de inicio de la carrera universitaria: Oct 2018, Oct 2018

Metodología

Methodology

The course is taught using a combination of lectures and seminars as well as practical workshops and internships. You will be assessed through a combination of reports, oral presentations, visual portfolio work and personal projects. You will also be encouraged to develop creative and business skills according to the preferred area of the industry you would like to move towards, professionally. You will also attend field trips to museums and industry exhibitions to explore the world of modern design.

Requisitos

ENTRY REQUIREMENTS

Full secondary education
High school qualification
Baccalaureate - French applicants
English language Requirements: IELTS 6.0 or equivalent (with 5.5 in one of the components)
Minimum age: 18 years
We also require:

Complete application form
Personal Statement
Scanned copy of Passport/ID Card

Descripción

This bachelor¿s degree provides three years of preparation for you to embark upon a career in the world of visual communication. The course exposes you to a broad range of concepts and practices related to artistic direction, design, advertising and production. The tutors on the course are experienced industry experts, adding an authenticity to the content delivered. You become part of the broader culture of design-based learning here at LCCA, but you will also be equipped with the skills to transform creative ideas into viable business propositions.

WHY TAKE THIS COURSE?

What makes this course unique is our exciting collaboration with Ecole Marise Eloy in Paris, which has enabled us to bring this excellent BA programme to London for the very first time. This vibrant design hub is perfectly located in arguably the worlds most stimulating capital brimming with heritage, culture and buzz, London will definitely inspire you! The programme also stands out because of the three Year 3 specialisms on offer: choose between Packaging, Photography or Digital Design for your main focus.

The advantages of this course include:

small class sizes

continuous support and follow up on your development

experienced tutors who are also practitioners and specialists in their fields

interactive classroom teaching and workshops

live client briefs, liaising with and presenting to clients

internship and work placement opportunities

LCCA also host guest speakers from the graphic design sector and advertising agencies to speak to you about their experiences. We engage regularly in exchange of ideas, research and contacts with our partners Mod¿Art and Maryse Eloy. You will be taught to engage with the rapidly evolving market of digital design and visual communication on a local, national and global scale, in line with the demands of a fast-expanding industry.

The programme is complimented by visits to studio¿s, agencies and industry practitioners as well as attendance to Museums, Galleries and Exhibitions. The school takes part in international competitions, submits tenders and collaborates with companies thus allowing individual students or whole classes to take part in external professional offers ¿ and ¿live projects¿ which are always stimulating during their training period.

Temario

MODULES

YEAR ONE

Education of the eye

Theory of visual communication

Arts and culture

Construction and composition

Expressive drawing

Sketching

Rough

Colour

Outdoor sketches (levels 1 & 2)

Spatial representation

Folding packaging

Images of communication

Design and communication

Basics of typography and composition

Photoshop

InDesign

Illustrator

Fixed image and animated image

YEAR TWO

The second year of the programme brings with it a great deal of progression in comparison with the first year. You will continue with lectures, tutorials and workshops in an array of different fields. Progression to the third year will depend on a presentation of the second year¿s work and a personal project to be assessed by the school¿s academic panel along with an 8 to 12 week internship in an agency. You will present work carried out at the agency and complete final written report.

News of art

Sociology

Story-board

Packaging and global design

Logotype design

Typography

Publishing, layout

Semiology ¿ poster

Advertising

Branding

Digital design

Final Cut Pro (video)

After Effects

Personal graphic project visual communication

Professional project and internship

YEAR THREE

The third year of the programme prepares you for your role as a future artistic director, with emphasis on a major subject of your choice: packaging design, photography or digital design. Visual identity and motion design become an important feature, as well as software such as Dreamweaver and other mixed-media tools. You will be required to produce a large-scale personal project that will be validated by a professional jury and assessed by the schools artistic and academic panels.

Packaging design and visual merchandising

Graphic design and visual communication

Publication design

Design workshops

Developing and implementing campaigns

Marketing and design

Visual identity and motion design

Dreamweaver & multimedia

After school: legislation and management

Personal final major graphic project

Professional studies

Internship report

CAREER PROGRESSION

LCCA provides a comprehensive career management service supporting our students to become informed and self-reliant individuals able to plan and manage their own careers. Students will receive support from our Careers and Student Services Department alongside their studies.

Here are some routes you can pursue:

magazine design publishing

branding and design agencies

art direction and advertising

website design

work in the television and film industries

founding their own design studio

further study and research

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