Online
60 ECTS
Modalidad Abierta
Globalisation has given rise to even more segmented and competitive markets than ever before, in which you are contending with companies and markets from totally different cultures. Therefore, companies and organisations that are operating internationally (or are in the process of doing so) are faced with two challenges:
Adapt their trade and sales management to for a more global and unstable environment.
Increase their internationalisation and positioning in foreign markets so as to expand business.
The Master in International Business & Trade Management, structured into two different postgraduate modules – International Business Management and International Trade Management – is designed to train professionals to know how to cope in international markets, to tackle new markets, to design a strategic international plan and to manage companies that operate outside of the local markets or are in the process of internationalisation.
To understand the keys of internationalisation we will organise a series of webinars with companies that operate globally, which is undertaken by ICEX (Spanish Institute of Foreign Trade).
All this along with the guarantee of Online Methodology, registered in the Intellectual Property Registry, and coupled with teaching staff linked to companies and organisations that operate internationally.
Requirements
It is necessary to have a university degree and work experience to be accepted into the programme.
Postgraduate in International Business Management
Global entrepreneurship and new initiatives
Key to success of the entrepreneur
Development of initiatives of new ventures
Evaluation of an entrepreneurial project
International finance management
Economic and financial function of the company
Selection of investments and financing
Analysis of international finances
Intercultural Management & Ethics
Cross-cultural management
Management of diversity
Ethical management of business
International Marketing
Marketing principles
International marketing
Internationalisation of products and services
Strategic planning and management
Strategic planning
Strategic management
Strategies for internationalisation
Postgraduate in International Trade Management
Integration and international economic environment
Economic analysis tools
Opportunities and challenges of globalisation
Internationalisation of business
Internet and international trade
E-Business
Information systems for trade management
Web communications
Trade negotiation
Negotiation techniques
Trade negotiation
International negotiation
Global trade management
International recruitment, insurance and guarantees in foreign sales
International incoterms, logistics and transport
International trade network
Tax and customs management
Regulatory institutions and organisations
Tax management
Customs management
FINAL PROJECT OF THE MASTER PROGRAMME